Experience Personalized AI in Google Search’s New AI Mode

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I’m excited to share that Google is introducing Personal Intelligence to its AI Mode in Google Search! In a recent Labs experiment, AI Pro and Ultra subscribers in the U.S. can now opt-in to this feature over the next few days.

Personal Intelligence was first introduced on the Gemini app last week and is now making its way to Google Search for certain users. According to Robby Stein, VP of Product at Google Search, starting today, subscribers can securely connect their Gmail and Google Photos to AI Mode, enhancing their search experiences.

This feature allows me to receive more personalized responses by connecting across my Google ecosystem, including Gmail, Photos, and YouTube history, right in Google Search. This rollout will be completed in a few days for AI Pro and Ultra subscribers in the U.S.

How to Access Personal Intelligence

This innovative feature is part of a Labs experiment, and opting in is straightforward. It’s available for personal accounts in the U.S., but currently not for Workspace business, enterprise, or education users. Subscribers will automatically gain access as the feature becomes available.

If you’d like to enable it manually, follow these steps:

1) Open Search and tap your profile.

2) Click on Search personalization.

3) Select Connected Content Apps.

4) Connect Workspace and Google Photos.

Inspiring Examples

Imagine asking Google a question like these:

  • Help me plan a weekend getaway with my family based on things we like to do.
  • Make a scavenger hunt for [partner’s name] to celebrate our anniversary, including a hint about us for each location.
  • I’m decorating [child’s name] bedroom; give me theme ideas and decor suggestions.
  • If I were the hero/heroine from a book, who would I be?
  • What specific era of fashion suits me best?
  • Recommend books that fit my current life phase.
  • If I were a perfume, what would my top notes and base notes be?

To truly see it in action, you can watch this video:

Why This Matters

This feature, currently available as an opt-in, could become a standard part of Google Search in AI Mode. As a result, searches will become increasingly personalized, making it more challenging to track different website citations for individual users.


Inspired by this post on Search Engine Land.


crushpress.ai community screenshot

FAQs

What is Personal Intelligence in AI Mode?

Personal Intelligence connects Gmail, Google Photos, and YouTube history to AI Mode to tailor search results. This enables more personalized responses within Google Search.

Who can access this feature?

It’s available for personal accounts in the U.S. and is not yet available for Workspace business, enterprise, or education users. Subscribers will gain access as the feature becomes available.

How do you enable Personal Intelligence?

Open Search, tap your profile, select Search personalization, then Connected Content Apps, and connect Workspace and Google Photos. The feature is part of a Labs experiment and opt-in is straightforward.

What are some examples of how Personal Intelligence can be used?

Examples include planning a weekend family getaway based on things you like to do. It can also suggest decor ideas and themes for a child’s bedroom.

Is there a video demonstration?

Yes, the post includes a video demonstrating Personal Intelligence in AI Mode. The video shows a ‘Family Getaway’ example.

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