I’ve noticed something exciting happening with Google Search Console lately. The AI performance reports are becoming accessible to a wider audience, and it’s a game-changer for those of us eager to see how our content performs in Google’s AI environments.
John Mueller from Google recently shared on Bluesky, “We’re just rolling these out incrementally to sites, and reviewing the feedback along the way. I know everyone wants the new shiny thing immediately… but first, patience.” It’s like waiting for a gift you’ve been longing for!
AI performance report. These reports offer insights into how well our content and websites are featured in AI-driven searches, showcasing metrics such as impressions, pages, countries, devices, and dates. Although it doesn’t yet track click data, it’s still a significant step forward.
Expanding access. Earlier today, I spotted several SEOs sharing that these reports are now available beyond the UK! They’re able to access reports for sites in the US, India, Switzerland, and more.
As John mentioned, Google is gradually rolling these updates out to more sites, listening to feedback, and hopefully moving towards a global release.
What it looks like. Here’s a snapshot of the report:
Why we care. As someone deeply invested in how content is presented, I find this development thrilling. Publishers and site owners like me have long wanted more control over Google’s AI features. The speed at which Google has rolled this out is impressive—just within 20 days of its initial release!
Inspired by this post on Search Engine Land.
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