Tag: AI Performance

  • Discover Google’s New AI Performance Reports: Expanded Access Unveiled

    Discover Google’s New AI Performance Reports: Expanded Access Unveiled

    I’ve noticed something exciting happening with Google Search Console lately. The AI performance reports are becoming accessible to a wider audience, and it’s a game-changer for those of us eager to see how our content performs in Google’s AI environments.

    John Mueller from Google recently shared on Bluesky, “We’re just rolling these out incrementally to sites, and reviewing the feedback along the way. I know everyone wants the new shiny thing immediately… but first, patience.” It’s like waiting for a gift you’ve been longing for!

    AI performance report. These reports offer insights into how well our content and websites are featured in AI-driven searches, showcasing metrics such as impressions, pages, countries, devices, and dates. Although it doesn’t yet track click data, it’s still a significant step forward.

    Expanding access. Earlier today, I spotted several SEOs sharing that these reports are now available beyond the UK! They’re able to access reports for sites in the US, India, Switzerland, and more.

    ```json
{
  "alt": "Google Search Console screenshot showing total impressions for Generative AI features with a line graph and a list of top pages.",
  "caption": "Explore your site's performance on Google Search Console, highlighting significant search impressions for Generative AI features.",
  "description": "This image showcases a screenshot from Google Search Console displaying the performance data for a website's Generative AI features. The graph illustrates total impressions over a week, with a count of 9.21K. Below the graph, a table lists top-performing pages with their corresponding impressions. The console offers options to view different time frames and filter data, providing valuable insights into site performance."
}
```

    As John mentioned, Google is gradually rolling these updates out to more sites, listening to feedback, and hopefully moving towards a global release.

    What it looks like. Here’s a snapshot of the report:

    Why we care. As someone deeply invested in how content is presented, I find this development thrilling. Publishers and site owners like me have long wanted more control over Google’s AI features. The speed at which Google has rolled this out is impressive—just within 20 days of its initial release!


    Inspired by this post on Search Engine Land.


    crushpress.ai community screenshot
  • Discover Bing’s AI Reporting Revolution: Intents, Topics & More

    Discover Bing’s AI Reporting Revolution: Intents, Topics & More

    Today, as I explore updates from Microsoft, I’m excited to share that Bing Webmaster Tools is rolling out a preview of its new AI performance report enhancements. These include insights like Intents, Topics, Citation Share, and Compare, and they’re being introduced globally. After witnessing Microsoft’s demo in April, it’s thrilling to know these features are finally accessible to us.

    Reflecting on their past roll-outs, Bing officially launched its AI performance report earlier in February, a bold move ahead of Google’s similar feature which wasn’t available in Search Console until June. Google’s delayed release felt quite rushed to many of us.

    New Insights: Krishna Madhavan from Microsoft describes these updates as built to give publishers a clearer understanding of why their content surfaces, the broader subject areas they’re gaining visibility in, and how their presence compares with other sources over time.

    Intent: The Intents feature now classifies grounding queries into categories such as Informational, Commercial, Navigational, and more. This provides deeper insight into the intent behind user queries, moving beyond just triggering citations to understanding broader query contexts.

    ```json
{
  "alt": "Webmaster Tools dashboard showing AI Performance metrics for various grounding queries.",
  "caption": "Explore the AI Performance of different queries in the Webmaster Tools dashboard, showcasing data points like citations and intent for refined analysis.",
  "description": "This image displays the Microsoft Bing Webmaster Tools interface focusing on AI Performance metrics. The dashboard lists multiple grounding queries including 'hawaii flooding 2026' and 'El Nino 2026', along with their intent, topic, citations, and citation share. The layout provides a clear visual representation for users to analyze query performance. Key features include performance data columns and navigation options like 'Sitemaps' and 'IndexNow'. Ideal for users seeking detailed query insights for SEO optimization."
}
```

    An example given was an e-commerce publisher finding visibility in comparison-focused experiences or an educational publisher learning their content is popular in research-oriented interactions. These insights can guide us in refining content structure and depth.

    Topics: Topics group related queries into thematic clusters, offering us a more organized way to understand visibility, similar to modern AI’s reasoning across themes rather than isolated keywords.

    For instance, queries like “solar panels” and “solar energy efficiency” can all be part of a larger topic cluster such as Solar Energy. This thematic organization helps us align our content with how AI systems engage with our content.

    ```json
{
  "alt": "Dashboard of Microsoft Bing Webmaster Tools showing AI performance metrics with graphs and grounding queries list.",
  "caption": "Explore AI performance metrics on Bing Webmaster Tools, highlighting citations, cited pages, and popular search queries.",
  "description": "This image displays a dashboard from Microsoft Bing Webmaster Tools focusing on AI Performance metrics. It includes a graph showing citations and cited pages over time, alongside statistics for different time periods. The visible list showcases grounding queries with citation numbers. This interface aids users in analyzing search performance trends and understanding user interaction with content. Ideal for SEO professionals monitoring site performance and engagement in AI contexts."
}
```

    During this preview phase, some labels might remain broad, especially for niche domains, but meaningful patterns are already emerging.

    Citations: Citation Share now displays the percentage of citation visibility your site enjoys compared to others. It’s a directional metric to help us understand our evolving visibility over time, without ranking or quality scores.

    Compare: We can now compare citation changes over time. This feature overlays previous data onto current reports, helping us observe citation activity, which can be influenced by various factors like AI model updates, user demand shifts, and more.

    Why This Matters: Although we’re still awaiting click and click-through rate data, these growing AI performance insights are invaluable. I’m hopeful that such detailed data will become available to us from Microsoft or even Google one day.


    Inspired by this post on Search Engine Land.


    crushpress.ai community screenshot
  • Discover Google’s New AI Tools for Enhanced Retail Performance

    Discover Google’s New AI Tools for Enhanced Retail Performance

    Today, I’m thrilled to share that Google has unveiled exciting new tools in the Merchant Center, all geared towards boosting retailer visibility on AI-driven shopping platforms. Announced at Google Marketing Live 2026, these tools are set to transform how products are discovered.

    Driving the news. Let me introduce you to AI Performance Insights, a fresh reporting feature that gives merchants a snapshot of their brand’s performance across AI platforms.

    This handy tool lets me compare my brand’s share of voice with similar competitors, ensuring I stay on top of AI-driven discovery metrics.

    Google is also introducing Conversational Attributes, enhancing how we optimize our product listings to align with natural, conversational searches.

    How it works. I can now add conversational attributes and update descriptions directly in the Merchant Center. Google’s AI can utilize this structured data to meet conversational search queries seamlessly across AI Mode, Gemini, and other AI platforms.

    These updates are crafted to enhance discoverability as AI continues to reshape shopping experiences.

    Moreover, Ask Advisor integrations are soon to be part of my Merchant Center tools.

    Why we care. Structured product data is now more essential than ever as AI shopping experiences proliferate across Search, Gemini, and Maps.

    By adapting product descriptions for conversational discovery, I can better position my products within AI-generated recommendations and shopping paths.

    These new reporting tools also give me early visibility into how my brand performs in AI-powered environments.

    What to watch. With the rise of conversational search behavior, optimizing product feeds for AI visibility is becoming increasingly critical. I’ll also be keeping an eye on how Google defines and measures “share of voice” within these AI-powered shopping ecosystems.

    Availability. AI Performance Insights will soon roll out in the U.S., Australia, Canada, India, and New Zealand. Meanwhile, Conversational Attributes are launching globally.

    Dig deeper. Here are some more updates from Google Marketing Live 2026:


    Inspired by this post on Search Engine Land.


    crushpress.ai community screenshot
  • Bing Webmaster Tools Unveils Exciting AI Reporting Enhancements

    Bing Webmaster Tools Unveils Exciting AI Reporting Enhancements

    During a recent presentation, I was thrilled to learn about Microsoft’s latest tease regarding new AI reporting features in Bing Webmaster Tools. These updates aim to enhance the existing AI performance reports, offering fascinating insights into citation share, query intent grounding, and GEO-focused recommendations.

    I stumbled upon shared screenshots from this intriguing presentation delivered by Krishna Madhavan at SEO Week in the bustling city of New York. Azeem Ahmad captured the essence of this moment, highlighting the growing transparency gap between Bing and Google.

    Intriguing Details: The presentation shared several slides showcasing these promising new features. One can feel the excitement building within the SEO community as these innovations hint at a more insightful way to track AI interactions.

    Stay Tuned: While these features aren’t live just yet, catching a glimpse of them was very promising. It seems Microsoft is ramping up to offer more ways to navigate AI-driven search results.

    Why This Matters: Gaining more transparency on how our content performs in AI search results is invaluable. I eagerly anticipate the day when these tools go live, promising greater clarity and control over AI interactions.

    At the moment, details on the exact functionality and release timeline remain vague. I will certainly keep my eyes peeled for further updates to better understand their full potential.


    Inspired by this post on Search Engine Land.


    crushpress.ai community screenshot