• Unannounced Google Core Updates: A Practical SEO Response
    December 9, 2025
    Google Algorithm Updates, Google SEO

    Unannounced Google Core Updates: A Practical SEO Response

    Learn how to distinguish a possible quiet Google core update from technical, demand, and content problems, then make measurable improvements.

    Read more: Unannounced Google Core Updates: A Practical SEO Response
  • Commercial Intent in AI Chats: Where Brands Should Focus
    December 9, 2025
    AI SEO, Generative Engine Optimization (GEO)

    Commercial Intent in AI Chats: Where Brands Should Focus

    Learn where commercial intent appears in AI chats, which content to prioritize, and how to connect useful answers with measurable demand.

    Read more: Commercial Intent in AI Chats: Where Brands Should Focus
  • Google Ads and Shopping Changes: What to Prioritize Now
    December 9, 2025
    Google Ads, Google Shopping ads

    Google Ads and Shopping Changes: What to Prioritize Now

    A practical plan for adopting Google’s data API, preparing local Shopping feeds, and keeping Gemini ad rumors out of your committed media roadmap.

    Read more: Google Ads and Shopping Changes: What to Prioritize Now
  • Google’s Search Deals Limited to One Year by Judge’s Order
    December 9, 2025
    Google, News

    Google’s Search Deals Limited to One Year by Judge’s Order

    A judge limits Google’s default search engine deals to one year, impacting agreements with Apple and Samsung, yet Google’s dominance remains secure.

    Read more: Google’s Search Deals Limited to One Year by Judge’s Order
  • AI Marketing Operations: Move Faster Without Losing Brand Control
    December 9, 2025
    AI, Workflows

    AI Marketing Operations: Move Faster Without Losing Brand Control

    Build AI marketing workflows that increase speed while protecting brand accuracy, approvals, measurement, security and human accountability.

    Read more: AI Marketing Operations: Move Faster Without Losing Brand Control
  • How to Measure SEO and Choose Tools That Earn Their Budget
    December 9, 2025
    Analytics & conversion, SEO

    How to Measure SEO and Choose Tools That Earn Their Budget

    Build an SEO measurement brief, match reporting cadence to decisions, trial tools on real work, and defend the budget without inflated ROI claims.

    Read more: How to Measure SEO and Choose Tools That Earn Their Budget
  • AI Search Visibility: Measuring Citations and Referral Value
    December 9, 2025
    AI SEO, Generative Engine Optimization (GEO)

    AI Search Visibility: Measuring Citations and Referral Value

    Learn how to separate AI mentions, citations, and referrals, compare engines by prompt intent, and connect visibility to qualified business outcomes.

    Read more: AI Search Visibility: Measuring Citations and Referral Value
  • Are ChatGPT App Suggestions Ads? How to Tell What You Saw
    December 8, 2025
    Advertising, ChatGPT

    Are ChatGPT App Suggestions Ads? How to Tell What You Saw

    Learn how to distinguish paid ads from ad-like ChatGPT app recommendations, document questionable placements, and avoid false marketing conclusions.

    Read more: Are ChatGPT App Suggestions Ads? How to Tell What You Saw
  • A Practical Scorecard for AI-Era Digital Visibility
    December 8, 2025
    AI SEO, Analytics & conversion

    A Practical Scorecard for AI-Era Digital Visibility

    Learn how to combine business outcomes, validated proxy events, channel data, and AI perception drift without mistaking activity for impact.

    Read more: A Practical Scorecard for AI-Era Digital Visibility
  • Submit Your Cutting-Edge Session for SMX Advanced 2026
    December 8, 2025
    Opinion, PPC, SEO

    Submit Your Cutting-Edge Session for SMX Advanced 2026

    Join us at SMX Advanced in Boston and submit your innovative session proposal by Jan 30th.

    Read more: Submit Your Cutting-Edge Session for SMX Advanced 2026
  • Profound’s G2 AEO Leadership: A Practical Buyer’s Guide
    December 5, 2025
    AI SEO, Reports

    Profound’s G2 AEO Leadership: A Practical Buyer’s Guide

    Learn how to treat Profound’s G2 AEO recognition as a shortlist signal, verify the underlying claim, and test platform fit before you commit.

    Read more: Profound’s G2 AEO Leadership: A Practical Buyer’s Guide
  • Google Ads Warning Failures: A Recovery and Prevention Plan
    December 5, 2025
    Google Ads, PPC

    Google Ads Warning Failures: A Recovery and Prevention Plan

    Learn how to triage Google Ads warnings, separate tracking loss from demand loss, protect automated bidding, and prevent repeat failures.

    Read more: Google Ads Warning Failures: A Recovery and Prevention Plan
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