• Google’s Search Deals Limited to One Year by Judge’s Order
    December 9, 2025
    Google, News

    Google’s Search Deals Limited to One Year by Judge’s Order

    A judge limits Google’s default search engine deals to one year, impacting agreements with Apple and Samsung, yet Google’s dominance remains secure.

    Read more: Google’s Search Deals Limited to One Year by Judge’s Order
  • AI Marketing Operations: Move Faster Without Losing Brand Control
    December 9, 2025
    AI, Workflows

    AI Marketing Operations: Move Faster Without Losing Brand Control

    Build AI marketing workflows that increase speed while protecting brand accuracy, approvals, measurement, security and human accountability.

    Read more: AI Marketing Operations: Move Faster Without Losing Brand Control
  • How to Measure SEO and Choose Tools That Earn Their Budget
    December 9, 2025
    Analytics & conversion, SEO

    How to Measure SEO and Choose Tools That Earn Their Budget

    Build an SEO measurement brief, match reporting cadence to decisions, trial tools on real work, and defend the budget without inflated ROI claims.

    Read more: How to Measure SEO and Choose Tools That Earn Their Budget
  • AI Search Visibility: Measuring Citations and Referral Value
    December 9, 2025
    AI SEO, Generative Engine Optimization (GEO)

    AI Search Visibility: Measuring Citations and Referral Value

    Learn how to separate AI mentions, citations, and referrals, compare engines by prompt intent, and connect visibility to qualified business outcomes.

    Read more: AI Search Visibility: Measuring Citations and Referral Value
  • Are ChatGPT App Suggestions Ads? How to Tell What You Saw
    December 8, 2025
    Advertising, ChatGPT

    Are ChatGPT App Suggestions Ads? How to Tell What You Saw

    Learn how to distinguish paid ads from ad-like ChatGPT app recommendations, document questionable placements, and avoid false marketing conclusions.

    Read more: Are ChatGPT App Suggestions Ads? How to Tell What You Saw
  • A Practical Scorecard for AI-Era Digital Visibility
    December 8, 2025
    AI SEO, Analytics & conversion

    A Practical Scorecard for AI-Era Digital Visibility

    Learn how to combine business outcomes, validated proxy events, channel data, and AI perception drift without mistaking activity for impact.

    Read more: A Practical Scorecard for AI-Era Digital Visibility
  • Submit Your Cutting-Edge Session for SMX Advanced 2026
    December 8, 2025
    Opinion, PPC, SEO

    Submit Your Cutting-Edge Session for SMX Advanced 2026

    Join us at SMX Advanced in Boston and submit your innovative session proposal by Jan 30th.

    Read more: Submit Your Cutting-Edge Session for SMX Advanced 2026
  • Profound’s G2 AEO Leadership: A Practical Buyer’s Guide
    December 5, 2025
    AI SEO, Reports

    Profound’s G2 AEO Leadership: A Practical Buyer’s Guide

    Learn how to treat Profound’s G2 AEO recognition as a shortlist signal, verify the underlying claim, and test platform fit before you commit.

    Read more: Profound’s G2 AEO Leadership: A Practical Buyer’s Guide
  • Google Ads Warning Failures: A Recovery and Prevention Plan
    December 5, 2025
    Google Ads, PPC

    Google Ads Warning Failures: A Recovery and Prevention Plan

    Learn how to triage Google Ads warnings, separate tracking loss from demand loss, protect automated bidding, and prevent repeat failures.

    Read more: Google Ads Warning Failures: A Recovery and Prevention Plan
  • December 5, 2025
    AI SEO Guides, Technical optimization

    Should You Block AI Crawlers? A Publisher Access Plan

    A practical framework for allowing, blocking, throttling, or licensing AI crawlers without needlessly sacrificing search discovery.

    Read more: Should You Block AI Crawlers? A Publisher Access Plan
  • Ecommerce Visibility: A Shopping Ad Strategy That Compounds
    December 5, 2025
    Ecommerce, Google Shopping ads

    Ecommerce Visibility: A Shopping Ad Strategy That Compounds

    Build a coherent product data layer, give every commerce channel a clear job, and diagnose lost visibility before increasing shopping ad spend.

    Read more: Ecommerce Visibility: A Shopping Ad Strategy That Compounds
  • A Practical Guide to Brand Authority in AI-Driven Search
    December 5, 2025
    AI SEO, Generative Engine Optimization (GEO)

    A Practical Guide to Brand Authority in AI-Driven Search

    Build a brand authority system that AI search can identify, corroborate, and cite, then audit generated answers to find and repair evidence gaps.

    Read more: A Practical Guide to Brand Authority in AI-Driven Search
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