I recently learned that Google has been rolling out smaller core updates without any announcements. This revelation came from a new section added to the core updates documentation for developers. While Google has mentioned this before, they’ve now made it official in their documentation.
What’s New: Google included the following new information:
We don’t have to wait for a major core update to see the impact of any improvements we’ve made. Google’s search algorithms are continually evolving through minor core updates. These updates may not be announced because they’re usually not very noticeable. However, they’re another opportunity for improved content to climb in search rankings.
Google’s Explanation: According to Google, this addition to the documentation helps site owners understand that significant improvements can lead to better positions in search results without awaiting a major core update.
Even Danny Sullivan, the former Google Search Liaison, shared similar insights with us back in August 2019. He explained how broad core updates occur every few months and improvements might not reflect until the next one. However, he emphasized that Google’s ongoing algorithm tweaks, like these smaller updates, can help recovery if content has been improved.
A Larger Update Is On The Way: At the Google Search Central Live event in Zurich, John Mueller from Google hinted that a core update is in the works and might be released soon. He thinks it’ll take a bit longer than a couple of weeks but left us with no exact date.
Why It’s Important: This confirmation is a reminder that Google regularly implements these smaller core updates. It’s crucial to keep our content optimized and anticipate a significant core update soon, which could lead to even more prominent changes in search results and rankings.
Inspired by this post on Search Engine Land.
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